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About

Jake Gehl

REALTOR® and New Construction Specialist, Southeast Wisconsin.

Jake Gehl, ReadyOne Real Estate

I came to real estate from the design side.

Before I was a REALTOR®, I spent more than eight years in residential design, drawing homes and working through the decisions that come before a shovel ever hits the ground. That is not the usual path into this business, and it is the reason I work the way I do.

I also own RendrOne, a 3D architectural visualization studio that works with contractors, builders, architects, and developers around the country. Between the two, I spend most of my week around new construction from one angle or another.

[ADD A PARAGRAPH HERE: why you started ReadyOne, or what you kept seeing go wrong for people who wanted to build. This is the part people will actually remember.]

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What I actually do

I am a real estate agent who only works on new construction.

That is the whole thing. Not a builder, not a general contractor, not a developer. An agent, for people building instead of buying.

Vacant lot in Southeast Wisconsin
I represent you buying the land
Existing home listed for sale
And selling the home you are leaving

Where I fit in your project.

Building a home involves a lot of professionals. I am not trying to be all of them.

Buyer representation

On the lot, and on the build contract. On new construction the builder pays the commission, so having me costs you nothing and means someone in the room is working for you.

Listing your current home

Timed around your construction schedule instead of treated as a separate transaction that happens whenever.

Builder introductions

I do not work for any builder and I am not paid by them. I know who builds what, where, and at what price point.

Site cost planning

Helping you see the full project cost before you commit, not just the lot price plus the base house price.

Land split navigation

If you own acreage and wonder whether it can be divided, I can help you work through feasibility and find the right professionals.

Custom home design

Available through RendrOne if you want to see the house before committing to a builder. Entirely optional.

I am not the surveyor, engineer, septic designer, zoning administrator, or general contractor. I am the person who knows how it all sequences and who represents you through the real estate side of it.

Where I work

Southeast Wisconsin.

Waukesha County and Lake Country primarily, plus Walworth, Jefferson, Washington, Racine, and Kenosha counties and the Milwaukee suburbs. If you are building in the region, there is a good chance I know the market.

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Get in touch

Want to talk it through?

No presentation and no pressure. Tell me what you are thinking about and I will tell you what I would do in your position.

Usually a reply within one business day. Prefer to call? 262-719-4195