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The Journal

New Construction, Land and Local Market Notes

What I learn working new construction, land and lot splits across Southeastern Wisconsin, plus guides to the communities I work in.

What Wetlands and Floodplain Mean for a Building Site

What Wetlands and Floodplain Mean for a Building Site

Wetland and floodplain are two different problems with two different offices behind them. How to screen a parcel, who actually decides, and…

What Happens to Buyer Behavior When Rates Move

What Happens to Buyer Behavior When Rates Move

How buyers in southeastern Wisconsin actually behave when rates move, why new construction and land react on a different clock, and what…

How to Price a House From Comparable Sales

How to Price a House From Comparable Sales

What a comparable sale actually is, the adjustments that set the number, and why an online estimate, a neighbor price and what…

What Earnest Money Is and Where It Actually Goes

What Earnest Money Is and Where It Actually Goes

What earnest money actually is, where it sits, when it is due, and what puts it at risk. Plus how builder contracts…

How to Read a Preliminary Plat Before You Buy a Lot

How to Read a Preliminary Plat Before You Buy a Lot

What a preliminary plat shows, what it does not promise, and the lines and approval conditions that change what you can build.

Subdivision Phases and Why Later Lots Cost More

Subdivision Phases and Why Later Lots Cost More

What phases mean inside a plat, why lot prices move between them, and how to think about premiums and unrecorded lots.

Pewaukee Parks, Trails and Lake Access

Pewaukee Parks, Trails and Lake Access

Where the public water access, beaches and paved trails actually are in and around Pewaukee, and what to confirm before buying near…

How to Check Access and Easements on Rural Land

How to Check Access and Easements on Rural Land

A parcel can look perfect and still have no legal way in. Here is how I check access and easements before a…

Spec Home vs To Be Built vs Custom Build

Spec Home vs To Be Built vs Custom Build

Three different projects get called new construction. Here is how the lot, the selections, the timeline and the financing actually differ in…

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Jake Gehl, REALTOR®  |  License #: 115829-94
ReadyOne Real Estate, brokered by Keller Williams Realty Milwaukee Southwest